top of page
The Feed


Piecing Together LEGO’s “Rebuild the World” Campaign
When playing with LEGO bricks, the creative possibilities are endless. What was your go-to build growing up? Was it a spaceship, no wait, a dune buggy, so that you can have races with your brothers? Oh. No. That was just me? Anyway, with LEGO, you can build anything, so why not rebuild the world? After 30 years of little to no campaigns, LEGO launched the "Rebuild the World" campaign in 2019, which fostered creativity in children (Brewer, 2019). The campaign's goal was to b
Nov 24 min read
bottom of page



